Straightline Performance: A Legacy of Speed and Innovation
Our History
Experience, history, and family define Straightline Performance. Founded in 1997 by Jason and Denise Houle, the company is built on a deep passion for snowmobiling—one that spans three generations.
Jason’s racing roots run deep, inspired by his father and grandfather, both accomplished racers. By 16, he set a world speed record and earned N.S.S.R. Rookie of the Year. Over the years, he dominated ice, asphalt, water, and grass drag racing, securing multiple world records.
After years of competition, Jason and Denise launched Straightline Performance to set a new standard in quality and performance. Today, it stands as a leader in aftermarket snowmobile parts—driven by innovation and a relentless pursuit of speed.
Designed, Developed and Tested
All Straightline products are designed and developed at our facility in Minnesota, then tested around the world to ensure durability and verify results.